Monday, December 12, 2022
Location: Murray Hill Suite, 2nd Floor
Time: 10:30 a.m. – 12:30 p.m. ET

As more media organizations look to virtualize infrastructure and enhance remote-production workflows, the role of the cloud has never been more integral to creating compelling sports content. This workshop provides an overview of the primary technological and operational considerations when shifting to the cloud, as well as an inside look at the innovative cloud-based workflows being used by sports-media organizations today.

10:30 - 10:35 p.m.

Welcoming Remarks by Lead Sponsor, The Switch

Presented by: Rob Szabo-Rowe, The Switch, SVP, Engineering and Product Management

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10:35 - 11:15 a.m.

Cloud Editing and Collaboration: How Remote Work Has Changed the Production Game

In the thick of the pandemic, remote and cloud-based workflows went from nicety to necessity. Although some production work has returned to the office, much of the workforce remains remote, and the need for distributed architectures has grown exponentially. Hear how content creators are editing and managing their media in the cloud and how these tools have opened up entirely new outlets for creative collaboration.
Moderator: Dave Klee, A+E Networks, VP, Strategic Media Solutions
Margaret Craig
, Signiant, CEO
Johnathan Evans, The Switch, Research and Development Contractor
Andrew Reich, AWS, Senior Consultant, Sports, Professional Services
Joe Zappala, NBA, Director, Media Operations and Technology

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11:15 - 11:30 a.m.

AWS Case Study: The PGA TOUR’s MAM Moves to AWS

Hear why the PGA TOUR moved their MAM and Archive to the cloud, and what benefits and opportunities this has afforded them.

Jason Dvorkin, AWS, Media & Entertainment Industry Specialist, BD Leader
Michael Raimondo, PGA TOUR Entertainment, Vice President, Broadcast Technology

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11:30 a.m. - 12:30 p.m.

Cloud Storage and Archiving: Public vs. Private vs. Hybrid and Where It’s All Headed

Sports-media organizations — both big and small — are increasingly moving to cloud-native, hybrid, and multi-cloud infrastructures for their archiving needs. While large-scale cloud platforms offer a wealth of AI/ML tools, on-premises cost savings, and SaaS-based pricing models, they can also produce a serious case of sticker shock when the egress bill arrives. In this session, major cloud platforms, ISV partners, and media orgs offer best practices for creating a cloud-storage environment that works for you.
Moderator: Tab Butler, SVG Sports Content Management Committee, Former Chairman
Kendall Ginsbach, Riot Games, Global Lead, Content Operations
Kevin Kim, Equinix, Director, Incubation and Commercialization
Nick Pearce, Object Matrix, Co-Founder
Scott Rinehart, University of Notre Dame, Director, Broadcast and Streaming Technologies

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12:30 - 1:30 p.m.

Networking Break in Exhibits

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